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Driving the Drivers
Improving operational performance of hospitals, health care IT strategy, health care leadership, workflow optimization, social determinants of health.
The Value of Health Systems
Mergers and acquisitions are one effective means for developing coordinated systems of care that fuel innovation and drive value-based care.
Upcoming Events for Health Care Marketers & Strategists
Education & Events
SHSMD provides a leading source of online educational programming in the areas of health care marketing, strategic planning, communications and PR.
Hospital-Community Partnership Resources | HCC | Center
The HCC program is proud to offer key resources on leading practices for strengthening community partnerships.
Thriving in the New Health Care Economy
Improving operational performance of hospitals, health care strategy, health care leadership, reducing the cost of health care
Mobilizing Data to Improve Operational Efficiency
Improving operational performance of hospitals, health care IT strategy, health care leadership, reducing the cost of health care
Aligning Payers and Partners for Value-based Care
As value-based care models grow, hospitals, providers and payers need to align goals and incentives to improve patient outcomes and reduce costs.
Managed Medicaid: Ensuring Quality Health Care Delivery
Data-driven strategies to combat Medicaid managed care organization (MCO) denials and ensure quality health care delivery for Medicaid enrollees.
Health Care Marketing, Communications & Strategy Resources
Websites
The national membership organization for those responsible for marketing, communications and strategy in all types of hospitals and health systems.
Health Care Board Orientation
In this health care 101 course, you will learn how to better navigate your own system/organization, gain a general comprehension of the language of health care (and its many acronyms), and get an overview on the health care landscape.